Krvavica is situated in the central part of Croatian coast, on the Makarska Riviera, a unique blend of mountain slope, green pine forests, white sandy beaches and crystal clear waters.
The beach stretches towards Makarska with numerous small bays hidden from prying eyes, which disturbs the peace and quiet whisper of the sea, cry of the seagull and the crickets song.

In the village there is a grocery store, tourist office, three restaurants, two coffee bars, bowling alley, diving club, marina with 150 berths, dry dock, crane for ferries is up to 8 tons.
The promenade along the sea stretches for 4 km towards Makarska and 6 km towards Baska Voda and Brela.